Teacher Ezines

Reach 35,000 New Teachers Online - New Ezine for Teachers!

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Each monthly newsletter presents valuable resources to up to 35,000 new teachers.

Regular Sections:
• Teacher-to-teacher tips
• Instant lesson ideas
• Behavior management
• Professional development tools and resources
• Exclusive Contests & Competitions

New Teacher

Ad Sizes, Specs and Deadlines

• Half-Banner: 234 x 60 pixels
• Vertical-Banner: 120 x 240 pixels

• GIFS, flash and jpegs only
• Maximum of three looping rotations
• 15K max; 25K for rich media
• All rich media must be user-initiated
• All creative due 3 weeks prior to run date

The New Teacher Market

•First year teachers spend, on average, $701, more of their own money than any other group.
•First year teachers are trying to build up their classroom supplies and libraries from scratch.

Source: U.S. Department of Education and QED’s School Market Trends: Teacher Buying Behavior & Attitude, 2005

Act Now!

Contact your marketing representative for pricing.

PLEASE SEND ALL CREATIVE MATERIALS TO: smpadsoperations@scholastic.com